Category Archives: The Do Over

The Martin Johnson Blog Network

I write…a lot. I write about music, mostly jazz. I write about sports, mostly basketball (though drill down deep enough here and you’ll find a late 2014 piece that correctly called the rise of the Chicago Cubs). I write about … Continue reading

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Life on Aisle 2: This is What Plan C Looks Like, Episode 10: Holidays in the Store

Yep, that subtitle references the Sex Pistols.  I’m old and I’m proud too.  Anyway, just in time for July 4th and just before I head off to retail, here’s another edition of the story.  This one is about how working … Continue reading

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Life on Aisle 2: This is What Plan C Looks Like, Episode 9, The Modern Love Submission

Last year, I wrote a 15 part blog series on an infatuation I had with a bartender in the neighborhood.  I wrote a synopsis of it and submitted it to the NY Times Modern Love section.  They responded with a … Continue reading

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Life on Aisle 2: This is What Plan C Looks Like, Episode 8: The Narrative

Almost everyone who works in retail seeks some sort of validation (maybe everyone does but I only feel qualified to speak about journalism and retail professionals).  I have my strategies but sometimes they backfire. Here it is at Medium And … Continue reading

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Life on Aisle 2: This is What Plan C Looks Like, Episode 5: Service Not Subservience

I think on the surface it looks like a job in the New York City retail specialty food business is about taking orders from over privileged clientele.  It can be that, or you can flip the relationship.  I learned to … Continue reading

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Life on Aisle 2: This is What Plan C Looks Like, Episode 4, On Beer

Craft beer has changed a lot in the last five years.  Some employers get it, some, well, don’t. Here’s how it has affected my work life. https://medium.com/@martinjohnson_76387/life-on-aisle-2-this-is-what-plan-c-looks-like-episode-4-on-beer-e1b217f7f969  

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Life on Aisle 2: This is What Plan C Looks Like, Episode 3 These are My Neighbors

If in 1988, when I first moved to the East Village, you told me that I’d be there for 30 years, I would have thought my life was a dream come true.  It is dreamy at times, but the East … Continue reading

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